Chinese Customer
Business Program

$288 first year membership

GST included

First year membership includes business setup and annual membership. Membership renews at $188/year thereafter. Cancel anytime.

Become a More Welcoming Business for Chinese Customers

Gain the knowledge, tools and recognition to better understand, welcome and connect with Chinese-speaking customers.

The G’day Friends Chinese Customer Business Program helps Australian businesses improve customer experiences, become easier to discover and join a network of businesses committed to stronger Australia-China connections.

What You’ll Learn

What’s Included

Who It’s For

How It Works

Investment

FAQs

What You Will Learn

✓ Customer behaviour and expectations
✓ Cultural influences on decisions
✓ How Chinese customers discover businesses

✓ Communication approaches
✓ Customer service expectations
✓ Practical improvements your team can make

✓ How Chinese customers search and discover businesses
✓ The importance of trust and reputation

Understanding Chinese Customers

  • Customer behaviour and expectations
  • Cultural influences on decisions
  • How Chinese customers discover businesses

Creating Better Experiences

  • Communication approaches
  • Customer service expectations
  • Practical improvements your team can make

Improving Visibility

  • How Chinese customers search and discover businesses
  • The importance of trust and reputation

What Is Included

Chinese customer learning journey

Practical business resources

English and Simplified Chinese business profile

QR customer connection tools

Recognition as a Chinese Customer Business

Digital promotional assets

Ongoing insights and updates

Suitable For

Retail Businesses

Hospitality Businesses

Accommodation Providers

Tourism Operators

Attractions and Experiences

Service Businesses

Regional Businesses

How It Works

Step 1

Create Your Business Profile

Complete your online business profile with your business details, photos, services and other information. Our team will review, translate and publish it.

Step 2

Receive Your Customer Connection Tools

Receive your QR window sticker, counter tent card, digital QR code, social media assets and Chinese phrase guide to help your team welcome and connect with Chinese customers.

Step 3

Follow Your 30-Day Journey

Receive simple, practical guidance each week to help your team learn, improve and put your G’day Friends resources to work.

Step 4

Stay Connected

Continue accessing insights, resources and opportunities to share your story throughout your membership.

Benefits

  • Better understand Chinese customers and their expectations
  • Build team confidence when welcoming Chinese customers
  • Make your business information easier for Chinese customers to access
  • Demonstrate your commitment to welcoming Chinese customers
  • Become part of the G’day Friends business network

Program Investment

First Year

$288

GST included

Includes:

  • Business onboarding

  • Learning journey

  • Business profile

  • Recognition assets

  • QR connection tools

  • Digital resources

Annual Renewal

$188

GST included

Includes:

  • Continued listing

  • Updated resources

  • New customer insights

  • Ongoing network participation

Ready to Welcome More Chinese Customers?

Join Australian businesses building stronger connections with Chinese customers.

FAQs

About the Program

The G’day Friends Chinese Customer Business Program helps Australian businesses better understand, welcome and connect with Chinese customers. It combines practical education, business resources, customer connection tools and recognition within the G’day Friends network.

The program is designed for Australian businesses that want to better understand and welcome Chinese visitors, residents and customers.

It is suitable for retail businesses, hospitality, accommodation, tourism, attractions, experiences, service businesses and regional businesses.

No. The program is suitable for businesses that already welcome Chinese customers as well as those preparing for future opportunities.

Business Profile

Your business profile will be publicly available on the G’day Friends website as part of the G’day Friends business network. Customers can access it through the website, relevant searches and categories, your QR code and links shared by your business and G’day Friends.

Your profile can include your business name, description, photos, location, opening hours, services, amenities and other relevant customer information.

You complete a simple profile form with your business information, and the G’day Friends team will review it, add the Simplified Chinese translation and prepare it for publication. We’re also here to help if you need assistance with any part of your profile, including writing or refining your business description.

Yes. Members can request updates to their business information during their membership.

Recognition

It means your business is an active participant in the G’day Friends Chinese Customer Business Program and has access to the education, tools and resources designed to help businesses better understand and welcome Chinese customers.

No. G’day Friends recognition is a membership-based recognition program. It is not a formal government accreditation or certification.

Businesses must complete the G’day Friends onboarding process, provide accurate business information, maintain an active membership and meet the program’s participation requirements.

Recognition remains active while your G’day Friends membership is current and your business continues to meet the program requirements.

QR & Resources

Your QR code links customers to your G’day Friends business profile, where they can learn more about your business, products, services and customer information in both English and Simplified Chinese.

Your QR code can be displayed in your business and used across appropriate digital channels, including your website and social media.

Members receive access to practical education and resources covering Chinese customer behaviour, communication, customer experience and other relevant topics.

No. The resources are designed to help businesses learn at their own pace. However, we recommend following the 30-day activation journey to get the most value from your membership.

Membership & Pricing

The first-year membership includes business onboarding, profile setup, access to the Chinese Customer Learning Journey, recognition assets, QR connection tools, digital resources and membership for the first year.

Membership renews at $188 per year.

Yes. All prices shown on the G’day Friends website include GST unless otherwise stated.

Yes. Membership renews annually at $188 unless cancelled.

Yes. You can cancel your membership at any time.

Your membership remains active until the end of the current paid membership period. At the end of that period, your member benefits, public business profile, G’day Friends recognition and access to member resources will end.

Ongoing Membership

Your annual renewal includes continued business profile listing, access to updated resources, new Chinese customer insights and ongoing participation in the G’day Friends network.

Yes. G’day Friends will continue to add relevant insights, resources and updates as the Chinese customer landscape evolves.

Selected G’day Friends businesses may be invited to participate in member spotlights or Chinese Customer Story Features. Features are curated and are not automatically included with membership.