INTRODUCING G’DAY FRIENDS
G’day Friends is an initiative that helps communities and businesses attract, engage and delight international visitors.
With Chinese tourists representing the largest tourist segment to Australia, G’day Friends provides specific tools to help regions and local businesses connect with the Chinese market (both in Australia and back home in China).
The G’day Friends online map helps international visitors easily find tourist attractions, accommodation, activities and services such as public toilets and free Wi-Fi.
Our distinctive red signage and Mandarin translation (“Welcome friends”) tells Chinese customers that they are welcome in participating local businesses.